Website Usablility Consultancy
Usability is a term used to denote the ease with which people can employ a particular tool in order to achieve a particular goal. These days, the term usually refers to the elegance and clarity with which the interaction with a website is designed.
Improving usablility has an immediate and measureable impact
Good website usability is about making the right things easy and the wrong things hard, so your website visitors are steered intuitively to your target pages.
Excellent website usability has been described as inducing "user enchantment", a state in which the user glides through the site without pointless, distracting messages interrupting the flow between arriving at the site and purchase.
Above and beyond the usability of basic websites and ecommerce, clever use of customer details on a website (enabling a log in system for discounted prices, for example) will increase the amount they spend with you and can reduce your cost per order.
the web consultancy usability review:
- Analysis of your site’s usability based on established best practice. This approach does not involve interviewing real users, but has the benefits of speed of delivery and low cost, so it is ideal where development timescales or budgets are tight
- Written report detailing all findings uncovered in the review, Including summarised key issues and actionable recommendations
- Client debrief and presentation.
To get the best results for your website, you should consider using the web consultancy’s 5 point website health plan, which includes usability reviews.
To find out more please call 0845 643 0977 or contact us.
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